Principles of Marketing (14th Edition) by Kotler, Philip; Armstrong, Gary

Administrator in latest news 0 comments 24 SEP 2015

marketing eBay auctions you should keep an eye on:

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Luxury Promotion

PVH Corp. sells heritage brands to Authentic Brands Group June 23, 2021
U.S. fashion group PVH Corp. is selling its heritage brand business to Authentic Brands Group, solidifying its focus on its Tommy Hilfiger and Calvin Klein brands.
Bentley opens new quality assurance facility June 22, 2021
British automaker Bentley Motors has certified for delivery the first vehicle from its new Excellence Centre at Crewe, part of a continued push towards modernizing production.
Four Seasons encourages travelers to take the scenic route June 22, 2021
Hospitality group Four Seasons Hotels & Resorts has introduced new drivable adventures across Europe as restrictions lift and leisure travel makes a resurgence.
Prada, Zegna Groups jointly acquire cashmere company June 22, 2021
Italy’s Prada Group and Ermenegildo Zegna Group have partnered to acquire a majority stake in a cashmere company in a new effort to protect the country’s supply chain.
Rémy Cointreau reveals sustainable Champagne house with ambitious plans June 22, 2021
French spirits group Rémy Cointreau is returning to the world of sparkling wines after unveiling the refreshed Champagne house Telmont.
Bentley, Fanatec design steering wheel for real, virtual racing June 21, 2021
British automaker Bentley Motors has partnered with gaming hardware developer Fanatec to create a unique steering wheel that can be used for both real and virtual motor racing.
Ferrari selects AWS as official cloud provider June 21, 2021
Italian automaker Ferrari is leveraging Amazon Web Services (AWS) machine learning, analytics and compute capabilities to accelerate innovation across its road cars departments, GT competitions, Ferrari Challenge and Formula 1 team Scuderia Ferrari.
Sotheby’s accepts cryptocurrency for 100+ carat diamond June 21, 2021
Auction house Sotheby’s has announced that cryptocurrency will be accepted as payment for a 101.38-carat pear-shaped D Flawless diamond.
LVMH, French president unveil renovated La Samaritaine June 21, 2021
French luxury conglomerate LVMH’s Bernard Arnault and French President Emmanuel Macron came together to inaugurate the newly renovated department store on June 21, completing a nearly 16-year restoration project.
Lincoln joins other luxury automakers in drive to electrification June 17, 2021
U.S. automaker Lincoln is debuting its first fully electric vehicle in 2022 as part of its centennial celebrations.

Latests Europe News

John McAfee Dies in Spanish Prison June 23, 2021
Mr. McAfee, who has not been associated with the company that bears his name for more than two decades, was fighting extradition to the United States after his arrest in Spain.
A Culture War Between Hungary and Europe Escalates Over L.G.B.T. Bill June 23, 2021
E.U. leaders say that they will do all they can to thwart a proposed new law in Hungary that would, they say, equate homosexuality with pedophilia.
For France and Other Euro 2020 Favorites, Draws and a Fresh Start June 23, 2021
The favorites have survived the group stage at Euro 2020. Now the tournament gets interesting.
Disneyland Paris Reopens: ‘It’s Like Coming Home to Family’ June 23, 2021
Hopes are high that the most popular theme park in Europe will kickstart a tourism recovery in France.
E.U. Residents Should Get Fully Vaccinated as Delta Variant Rises, Officials Warn June 23, 2021
The highly transmissible variant has been detected in more than 20 European countries, but is unlikely to pose much risk to people who have been fully vaccinated, experts said.
Russia Says It Fired Warning Shots at a U.K. Warship Near Crimea June 23, 2021
Moscow said the Royal Navy destroyer was in its territorial waters. Britain said that no shots were aimed at the ship and that Russia had warned it was conducting a gunnery exercise.
South African Opera Star Says She Was Mistreated by French Police June 23, 2021
Pretty Yende, an acclaimed soprano, says she was forced to submit to a body search at a Paris airport. “I felt stripped of my human dignity,” she said.
Rembrandt’s Damaged Masterpiece Is Whole Again, With A.I.’s Help June 23, 2021
Sections of “The Night Watch” were cut off in the 18th century and lost. Now, new technology lets viewers imagine how the original work might have looked.